Our
story

Who
we are

Our team is focused on delivering the high-quality watches, a fair price point, and excellent customer service. As we continue to reinvent and reimagine what a wristwatch can be, we pride ourselves in a deep commitment to our craft.

  • 245 000 WATCHES SOLD
  • 130 COUNTRIES
  • 118 RETAILERS

We are based in Los Angeles and live the American Dream. Our timepieces started an international trend and created a cultural revolution in 130 countries. We are proud of what we do and look forward to bringing our watches to you.

Our team enjoys creating more than just a product, but a unique experience. We strive for excellence and work on every aspect with focus and determination. Our team feels like Family, and we invite you to become a part of it.

OUR WATCHES ARE FOR THOSE WHO LIKE TO STAND OUT AND APPRECIATE THE REAL VALUE.

Borys Khudomaka Founder & CEO

Our
team

What
we do
BORYS
Founder & CEO
I overlook day-to-day operations and inventory management.
KATIE
Customer Service & Social Media
I handle customer service and manage our social media accounts.
MAURICIO
Operations
I overlook day-to-day operations and inventory management.
ANASTASIIA
UI / UX Design
I oversee our website design and other design projects.
Alex
Partnerships
I am in charge of company's strategy at a global scale.
Zhaniya
Branding
I oversee the creative direction of the brand and content management.
Dan
IT
I am in charge of company's website functionality and development.
George
Sales & Distribution
I am responsible for global sales and distribution.
Rome
Watch Design & Development
I create and develop all of our watch collections.